Biomimicry: Innovation Inspired by Nature Janine M. Benyus
Publisher: HarperCollins Publishers
More recently in 1997 Janine Benyus coined the term biomimicry in her book Biomimicry: Innovation Inspired by Nature. Seaweeds feed and heal us, fertilize our gardens and farms, and provide habitat for countless animals and plants in the ocean. For many scientists who are inspired by nature and use biomimicry or bioinspiration as a guide it is not sustainability per se that drives them. That 1997 book was Biomimicry: Innovation Inspired by Nature (in which Benyus coined the term “biomimicry”) and it went on to stir up a movement of sorts in the United States. Biomimicry is a new discipline that studies nature's best ideas and then imitates these designs and processes to solve human problems: "innovation inspired by nature." (Biomimicry Institute). Chat with the Author of Biomimicry: Innovation Inspired by Nature. Janine Benyus is a biologist, innovation consultant, and author of six books, including Biomimicry: Innovation Inspired by Nature. Biomimicry: innovative solutions inspired by nature . Biomimicry is an emerging discipline based on the logic that we can look to nature for ideas on how to design better products and processes. It turns out that a red seaweed. Product Description Biomimicry is a revolutionary new science that analyzes natures best ideas–spider silk and eyes, seashells and brain cells, photosynthesis and DNA–and adapts them for human use. My copy of Janine Benyus' book Biomimicry: Innovation Inspired by Nature sat on my lap. What if models for new revenue streams or cost-cutting measures were sitting right in front of you waiting for you to be able to see them? Biomimicry as a discipline promotes learning from and then emulating nature to create more sustainable and healthier human technologies, designs and system strategies. Benyus Biomimicry 1997 $18.95 (CAN) Even though Janine Benyus' book Biomimicry: Innovation Inspired by Nature has been around since 1997, this may be the first time some of you are encountering the idea. The first time I explained biomimicry to a stranger, I was in an airport waiting for a flight. (1) Design and undertake research to explore innovations in management for sustainability inspired by nature: 'biomimicry'.